Dana joined The Toro Company in 1974 and has been a valuable resource in Product Engineering, Computer Aided Engineering and Manager of Advanced Engineering. In his current role as Managing Director of the Center for Advanced Turf Technology, Dana is responsible for leading a corporate research and development group working on what the next generation of product is or to look how to apply leading technologies to our markets. The Center for Advanced Turf Technology (CATT) team was established in 1998 to develop innovative solutions to customer problems, and environmentally-friendly technologies for customers in the professional turf markets including golf, sports fields, grounds and landscape maintenance. The group’s mission is to work with customers, academic leaders and industry experts to develop solutions that could emerge as breakthrough products. CATT has been influential in the following areas: Water management. Alternative fuels and Labor Productivity. Dana has worked on a wide variety of Toro commercial, residential and irrigation products. Dana holds 10 US patents. Dana attended the U of M – Twin Cities Campus where he earned a Bachelor of Mechanical Engineering, graduating with High Distinction. He continued his Post Grad at the U of M as an Institute of Technology Corporate Fellow earning a Master of Science in Mechanical Engineering, graduating with High Distinction. Dana is active in the his profession and the industry, Member American Society of Mechanical Engineers, Society of Automotive Engineers, American Society of Agricultural and Biological Engineers and Member of the Golf Course Superintendents of America.